More than a uniform company — helping unlock $5B in growth
CHALLENGE
Cintas needed to help customers understand the full breadth of its services so it could drive stronger cross selling and growth within existing accounts.
INSIGHT
When a company’s offerings outgrow customer perception, brand clarity becomes a growth lever.
IDEA
We partnered with internal teams to create strategic, high quality marketing materials across direct mail, social, launch kits, catalogs, and brochures, helping clarify the brand and communicate more of what Cintas could deliver.
IMPACT
The work supported stronger cross selling and brand clarity, contributing to a period of major growth as Cintas expanded from $4 billion to more than $9 billion in annual revenue.
SALES COLLATERAL
DIGITAL AND TRADITIONAL MARKETING
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